A Necessary Fashion


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Our Story



Modern Day OptX is A Necessary Fashion; where fashionable accessory meets medical necessity.

We here at Modern Day OptX provide luxury handmade eyeglasses and sunglasses, along with premium quality contact lenses with exceptionally competitive pricing.

An optical store that ONLY work alongside private lines such as Matsuda, Sama, DITA, Pugnale, Gold & Wood, Face-a-Face, Val Mor, Philosopheyes, APIS, Maui Jim, OVVO and iGreen.

These brands use precious metals, wood, horn and premium quality acetate to form eyeglasses and sunglasses that are desired all around the world.

Along with the rare and the beautiful, we also offer Vision Exams, DMV exams (driver’s license renewal eye tests) and FREE EYEWEAR REPAIRS.

Stop by and get the quality of life you deserve, clean and crisp vision for any occasion.

C.E.O. / Optician – Vladimir Mordukhayev

Fresh New Look

Each Matsuda creation represents over 45 years of design history and heritage. Only the finest materials, including celluloid acetate, titanium, sterling silver, 18K solid gold, and 22.5K gold plating are used in each creation.

Handmade designs

There are no shortcuts to quality, so innovative designs, luxurious materials and old world craftsmanship are only the beginning. We manufacture in some of the world’s oldest and most respected factories dedicated exclusively to producing eyewear.

- Brands we carry -


Come on In!



Tues – Sat

11 AM -7:30 PM


11 AM – 6 PM



1(646) 580 0960


575 Columbus Ave, NY, New York 10024

Find Us Here


Stock moves quick. Call 1-646-580-0960 if you are looking for something specific pertaining to the brands we carry. Dismiss